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Patents
Patents play an important role in new product development in a number of different ways.
Patents can be used in a tactical role to protect your investment and market position by keeping others from using your technology or blatantly
copying your product.
Patents can be used in an strategic role by providing a significant marketing tool when launching a new product. Nothing establishes product
differentiation and market presence like "patent pending" on your product or literature.
Launching new patented products also enhances your company reputation in the marketplace.
Wilson Engineering has a consistent track record of developing patentable ideas in the new product development process. While it is not possible to
guarantee a patentable solution every time, it is possible to significantly increase the odds through a creative and lateral thought process.
Currently Mike Wilson has provided customers with patentable new product solutions 8 times! Your product should be next.
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